Advertising, Promtion, and supplemental aspects of integrated marketing communications / by Terence A. Shimp.

By: Shimp, Terence AMaterial type: TextTextLanguage: English Publication details: Orlando : The Drydren Press , 1997Edition: 4th edDescription: 589pISBN: 0-03-010352-5Subject(s): MarketingColon classification: X:51
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Item type Current library Call number Status Date due Barcode
Text Books Text Books Central Library Manipur University
X:51 M6;1 (Browse shelf (Opens below)) Available 352/Mims

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