Manipur University Library › Details for: Strategic brand management: creating and sustaining brand equity long term /

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Strategic brand management: creating and sustaining brand equity long term / by Jean-Noel Kapferer.

By: Kapferer, Jean-NoelMaterial type: Text

TextLanguage: English Publication details: New Delhi : Kogan Page India Pvt. Ltd. , 2000Edition: 2nd edDescription: 443pISBN: 81-7554-109-1Subject(s): MarketingColon classification: 8

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library Manipur University	8 P0 (Browse shelf (Opens below))	Available		609/Mims

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