Planning for power advertising: a user`s manual for students and practitioners / (Record no. 58550)
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000 -LEADER | |
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fixed length control field | 00481nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 211115s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 81-7829-549-0 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - COLON CLASSIFICATION NUMBER | |
Classification number | X:513.44 |
Item number | P5 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Halve, Anand Bhaskar . |
245 #0 - TITLE STATEMENT | |
Title | Planning for power advertising: a user`s manual for students and practitioners / |
Statement of responsibility, etc. | by Anand Bhaskar Halve. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi : |
Name of publisher, distributor, etc. | Response books , |
Date of publication, distribution, etc. | 2005 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 260p ; |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Advertising-India |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Coded location qualifier | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | invoice date |
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Central Library Manipur University | Central Library Manipur University | MANI-795003 | 05/17/2016 | MANI-79500 | X:513.44 P5 | 516/Mass | 11/29/2021 | 11/29/2021 | Books | 2016-05-17 |