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Altstie, Tom .

Advertising strategy creative tactics from the ouside/in / by Tom Altstie and Jean Grow. - New Delhi : Sage Publications India Pvt. Ltd , 2006 - 388p :

ISBN: 1-4129-1796-4

Subjects--Topical Terms:
Advertising

Dewey Class. No.: 4Oa(X:513) / P6;3

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