Hartley, Robert F.  . <br/><br/>
Marketing fundamentals /  
by Robert F. Hartley. 
 - New York :   Harper & Row, Publishers  ,   1983 
 - xix, 631 p. :  
<br/><br/><label>ISBN: </label>0-06-043675-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X5:51  / M3