Wainwright, Ken  . <br/><br/>
Principles of marketing /  
by Ken Wainwright. 
 - Oxford :   Blackwell Publishers  ,   1994 
 - xviii, 186p :  
<br/><br/><label>ISBN: </label>0-631-19164-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Economics- Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51  / N4