Whitaker, W. Richard . Media writing: print, broadcast and public relations / by W Richard Whitaker, Janet E Ramsey and Ronald D Smith. - 4th ed / - New York : Routledge , 2012 - 380p ; ISBN: 978-0-415-88803-5 Subjects--Topical Terms: Public relations-Authorship Dewey Class. No.: 4 / Q2