TY  - BOOK
AU  - Verma, H.V.  .
TI  - Services marketing text and cases / 
SN  - 978-81-317-5447-4
U1  - X51 
PY  - 2012///
CY  - Delhi : 
PB  - Dorling Kindersley (India) Pvt. Ltd. , 
KW  - Management-marketing
ER  -