Jolly, Adam  . <br/><br/>
From idea to profit: how to market innovative products and services /  
edited by Adam Jolly. 
 - USA :   Kogan Page Limited ,   2005 
 - 167p ;  
<br/><br/><label>ISBN: </label>0-7494-4522-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning
<br/><br/><label>Dewey Class. No.: </label>X:51  / P5