Tiwari, Sanjay  . <br/><br/>
(Un) common sense of advertising: getting the basics right /  
by Sanjay Tiwari. 
 - New Delhi :   Response books ,   2003 
 - 322p :  
<br/><br/><label>ISBN: </label>0-7619-9736-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:513  / P3