krishnamacharyulu, C.S.G.  . <br/><br/>
Rural marketing: text and cases /  
by C.S.G. Krishnamacharyulu and Lalitha Ramakrishnan. 
 - Delhi :   Dorling Kindersley (India) Pvt. Ltd. ,   2006 
 - xvii, 397p ;  
<br/><br/><label>ISBN: </label>81-7758-976-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing- Rural
<br/><br/><label>Dewey Class. No.: </label>X:51  / P6;1