Batra, G.S.  . <br/><br/>
Globalisation and marketing management /  
by G.S. Batra and R.C. Dangwal. 
 - New Delhi :   Deep& Deep publications ,   2006 
 - xii, 308p ;  
<br/><br/><label>ISBN: </label>81-7629-364-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management, Globalisation
<br/><br/><label>Dewey Class. No.: </label>X:8  / P6;1