TY  - BOOK
AU  - Allen, Peter.
TI  - Marketing Techniques for Analysis and Control / 
SN  - 0-7121-1394-0
U1  - X:51 
PY  - 0000/// N
CY  - Plymouth PL6 7PZ : 
PB  - Macdonald & Evans Ltd. , 
KW  - Economics
ER  -