Jones, J.PH.  . <br/><br/>
How advertising works the role research /  
edited by John Phillip Jones. 
 - New Delhi :   Sage Publications India Pvt. Ltd ,   1998 
 - 358p ;  
<br/><br/><label>ISBN: </label>0-7619-1241-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>X:513  / N8