Keegan, Warren J.  . <br/><br/>
Global marketing management /  
by Warren J. Keegan. 
 - 7th ed /  
 - Delhi :   Pearson Education(Singapore) Pte. Ltd. ,   2003 
 - 617p ;  
<br/><br/><label>ISBN: </label>81-7808-586-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Economics
<br/><br/><label>Dewey Class. No.: </label>X51:8.1  / P3-P2